Viber Application Is – With the introduction of safe and secure cross-border digital payment solutions, Rakuten Viber confirms its “Super App” status
Luxembourg. July 2022 – Rakuten Viber, a global leader in private, secure messaging and voice-based communications, expands into digital payments with a mobile wallet available through the Rakuten Viber app. This new feature will allow Rakuten Viber users to easily send money and set up digital wallets to store money, starting with euros. It will later be expanded to cover multiple currencies as well as other services that will be available soon.
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Rakuten Viber enters the global digital payments market with a global user base of millions of users and a strong reputation for the security of default end-to-end encryption for private communications. McKinsey estimates that the global payments market, including cross-border transactions, domestic transfers, and credit card payments, will reach $2.5 trillion by 2025.
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Payments on Rakuten Viber will go live in Greece and Germany and then roll out to more countries in the near future. Rakuten Viber is installed on 91% of smartphones in Greece and was named the most secure messaging app by German company Stiftung Warentest.
Adding money to the digital wallet will be possible via all MasterCard and Visa cards as well as local banks after launch in Germany and Greece. To offer certified payment services in the first two markets, Rakuten Viber has partnered with Rapyd, a global Fintech-as-A-Service company. Rapyd will embed its official payment processing services directly into the Rakuten Viber app to enable in-app payment capabilities. With this service available in more countries, Rakuten Viber users can access a variety of additional financial services, including:
To start using payments on Rakuten Viber, users need to enter a personal identification code or biometric ID to enable secure transactions. Payment confirmation is automatically sent encrypted. For peace of mind, the Rakuten Viber support team will be ready to answer questions in local languages.
The addition of seamless payment solutions and an in-app wallet provided by approved financial partners, as well as other features coming soon, is a natural evolution that positions Rakuten Viber as the best standalone app. Since 2019, app users have conducted millions of peer-to-peer payment transactions in more than ten markets through a variety of third-party integrations and chat extensions and chatbots.
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“Rakuten Viber is already one of the world’s leading messengers, and with fintech capabilities, Rakuten Viber will expand its use and value making it an essential app for its millions of users. The easy-to-use payment feature allows users to seamlessly connect and leave their favorite messaging messages platform, this will allow them to engage and cross national borders,” said Ophir Eyal, CEO of Rakuten Viber. This creates a safe alternative to the app.
CEO Rapyd said, “We’re excited that Rakuten serves as a licensed cross-border payments solution that enables a historic milestone for Viber: becoming one of the world’s first messaging platforms to offer secure in-app payments to its users globally.” said Rapyd CEO Eric Shitilman. “At Rapyd, we create payment technology that takes the hassle out of cross-border commerce and payments. Through this partnership, the combined power of Rakuten Viber and Rapyd’s leading security and seamless payment capabilities means millions of users can make their financial transactions via one messaging app feel possible self-confident.
Current Rakuten Viber users in Germany and Greece can join the waitlist to get access to premium features before its official launch this summer. More currencies and features will be added as Rakuten Viber launches payments in more countries, including coupons and cash back rewards from participating retailers and merchants. By James Vincent, a senior writer who has covered AI, robotics, and more at The Verge for eight years.
You may not have heard of Viber, but it is one of the world’s largest messaging apps – with more than 800 million registered users worldwide, with a large following in parts of Asia, Eastern Europe and North Africa. Now, to provide more privacy and security to its customers, the company launched a new feature called “Secret Chats”. This essentially gives users the opportunity to start self-destructing conversations after a certain period of time.
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This follows on from the introduction of the “Secret Messages” app earlier this year – which allowed users to set a similar self-destruct timer for specific messages. Secret Chat prevents messages from being sent to other chats, notifies users on iOS when someone takes a screenshot, and blocks screenshots completely on Android. Like regular Viber chats, messages are end-to-end encrypted, and you can hide private conversations with a PIN code if you want.
This is another example of how privacy and security features have previously become commonplace in the world of messaging. Everyone needs to be encrypted, because everyone is spying. Viber’s secret chat feature will roll out to Android and iOS users early next week. In the last ten years, there have been major changes in the way society communicates. In fact, with the rise of messaging apps, the word “conversation” has almost become synonymous with “chat.” Messaging apps are the most popular apps worldwide and are used for various purposes. Check out Part 1 of the “Superapps for Marketers” series, “What is a Superapp?”
Rakuten Viber has played a major role in this communication transformation, and has become the best app with a wide range of features, including text messaging, voice and video calls, stickers, AR lenses, bots, and new fintech services introduced recently. – Payment on Rakuten Viber. Trusted by users in many countries, especially Eastern Europe and Asia, Rakuten Viber is currently available in more than 190 countries and 44 languages, and is renowned for its ease of use, reliability and security.
Here are some important numbers for companies considering using Rakuten Viber in their marketing mix. Rakuten Viber’s most popular countries include (based on % of total smartphone users per country):
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Additionally, 78% of Rakuten Viber subscribers are in the 18-50 age group considered “paying” viewers, and the audience is evenly split between men and women (53% and 47% respectively). 94% of our customers use this app on their smartphones – 78% on Android and 22% on iOS.
As the best app, we provide users with a unified shopping experience, connecting them with the brands they love in a simple, convenient and reliable way. Rakuten Viber’s broad reach, combined with its large user base and high-quality security and privacy features, makes it an ideal platform for brands to engage with customers.
Rakuten Viber for Business is a solution available to companies of all sizes looking to improve their customer service and sales activities, regardless of funnel stage. Rakuten Viber offers a suite of features for sales and marketing teams, including integrated CRM solutions and marketing automation tools. Additionally, we offer a suite of tools to help brands simplify customer interactions, including automated customer support via live chat and chat.
And when it comes to creativity and content, it doesn’t get any better than Rakuten Viber Lens. With this multimedia tool, you can create an attractive brand image, increase awareness, and of course make your campaigns more fun and interactive. Rakuten Viber’s integrated augmented reality (AR) technology allows people to add decorative elements to their photos and videos, creating immersive experiences that can be shared privately or publicly with friends and loved ones. Now you can also use Rakuten Viber branded lenses to attract viewers to subscribe to your chat or channel. A branded lens is a great way to capture the emotions of your current and potential customers, especially among Gen Z consumers, launch your creativity, and differentiate your content.
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Another great content marketing tool is Rakuten Viber Stickers. Every month, our users submit over 1 billion stickers, so be sure to add your own branded sticker pack! This way, you can represent your brand in a fun and engaging way. Plus, it’s a great opportunity to get your company’s name out there and build recognition.
In addition to being a great creative tool, Rakuten Viber is also great for performance marketers and allows brands to achieve a variety of campaign goals including acquisition, retention, and revenue generation. The possibilities are endless – whether you want to personalize your business emails for each potential customer, reduce cart abandonment, or trigger repeat purchases, Rakuten Viber is the perfect tool for that.
Please make it easy for customers to contact you and learn more about you. To do this, you need an official business account on Rakuten Viber – you can have a dedicated company number and profile and get access to all Viber business features that help you send any type of message you want to send. . With Rakuten Viber API, you can connect your Rakuten