Who Have A Tiktok Application

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Who Have A Tiktok Application – Most people remember TikTok for Kesha’s hit pop single. And we don’t blame them. But for the teenagers of the world, it has a different meaning. Ask Gen Z and they’ll tell you that TikTok is a whole new subculture. 

One of the fastest growing social media platforms, TikTok is an alternative to sharing online. It allows users to create short videos with music, filters and other features. 

Who Have A Tiktok Application

Who Have A Tiktok Application

While many people feel that TikTok fills the void left by Vine, there is much more to it than that. TikTok provides a platform for users to express themselves in a very creative way.  

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But what exactly is this mysterious program that young people can’t get enough of? Let’s see. 

TikTok is a media app for iOS and Android that lets you create and share short videos. It was first released in China in September 2016 under the name Douyin. The following year, in 2017, ByteDance released the app to markets other than China. TikTok and Douyin use the same software, but use separate networks to comply with China’s censorship restrictions. TikTok is available worldwide through the App Store or Google Play.

Some of you may be wondering why TikTok sounds strangely similar to Musical.ly when it comes to what you do in the app. And for good reason. In late 2017, TikTok’s parent company, ByteDance, purchased Musical.ly. The merger gives TikTok seamless access to the US teen market, previously owned by Musical.ly.

To give you an idea of ​​what TikTok is focused on as a company, their mission is to “capture and showcase the world’s creativity, knowledge, and precious life moments right from your mobile device. TikTok empowers everyone to be a creator by empowering users to express their passion and creativity, encouraging them to share through videos . 

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What helps TikTok stand out from its competitors is that it is more of an entertainment platform than a lifestyle platform. What makes it so interesting is that the app is so easy to use that almost anyone can become a content provider. This attracts many content creators around the world and why they are looking for ways to improve their TikTok growth.

Now that we understand what TikTok is, let’s take a look at the top 10 TikTok statistics of 2023 and why global marketers will benefit from knowing them. 

By the way, here is a blog post about the Tiktok marketing course, TikTok for Business, which teaches important tactics for selling with Tiktok. 

Who Have A Tiktok Application

According to the latest TikTok statistics, the platform will have 1.08 billion monthly active users worldwide in 2023 (DataReportal, 2023). This makes TikTok the sixth most popular social network in terms of users, ahead of social networks such as Snapchat and Pinterest.

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To give you an idea of ​​how other apps have fared compared to TikTok’s growth, it took Instagram 7.7 years to reach 1 billion users. Known as the king of social media, Facebook took 8.7 years. The only social media platform to achieve this feat faster than TikTok is Facebook Messenger.

However, this 1 billion TikTok user statistic does not include users in China, where TikTok’s parent company, ByteDance, is based. Because the social site there works under a different name. The Chinese version of TikTok called Douyin has 730 million daily active users. This means that TikTok and Douyin have over 1.8 billion active users worldwide.

In February 2019, TikTok reached its first billion downloads. It took the program less than eight months to raise the additional half a billion. Considering the app was first introduced in 2016, these numbers aren’t impressive.

Today, TikTok’s growth shows no signs of stopping. According to the latest TikTok statistics, the popular video app has been downloaded more than 2 billion times from both the Apple App Store and Google Play as of April 2020 (Sensor Tower, 2020). In other words, the fact that TikTok managed to double the number of downloads in just over a year clearly shows the popularity of the app.

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This is not the only important point that the app download has reached. In the first quarter of 2020, TikTok had a total of 315 million downloads worldwide. Not only is this a 58% increase from last season, but even more impressive, it’s the highest number of app downloads this season.

The increase in downloads is likely a result of the coronavirus pandemic. As part of the lockdown, users were spending more time on their phones and looking for new ways to be entertained and connected, leading to the removal of TikTok.

TikTok was the most downloaded app on Apple’s App Store in the second quarter of 2022, with over 60 million downloads on iPhone and iPad devices in one quarter (Sensor Tower, 2022). The app significantly outperformed CapCut, Google Maps, YouTube and Instagram in the top five. 

Who Have A Tiktok Application

In comparison, TikTok is the third most downloaded app on Google Play after Facebook and Instagram. However, this does not mean that TikTok is not popular among Android users. Looking at the hard numbers, Android users downloaded 125 million downloads in the second quarter of 2022. 

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TikTok is also comfortably at the top of the list of most downloaded apps worldwide, with around 187 million downloads in the second quarter of 2022. In comparison, Instagram, the most downloaded app, has about 170 million downloads. Even more impressively, Tiktok has topped the charts for the eighth time in the last 10 seasons.

TikTok may still be a bit of a scratch for the older generation, but it has really hit the nail on the head when it comes to engaging with the youth. 

Two-thirds of all 18-19-year-old American teenagers use TikTok (Statista, 2022). By comparison, only 16% of users aged 60-64 are TikTok users. In fact, the same data shows that TikTok adoption declines with age. In other words, the older a user is, the less likely they are to be active on TikTok.

Why is TikTok so popular among the younger generation, but older users of the social network have never heard of it? Simply put, it’s intentional. 

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To begin with, the popularity of TikTok among the younger generation can be explained by the fact that the creators of the program decided to choose young users as their target group from the beginning. 

In a way, it can be said that the creators of TikTok understood their youth much better than their competitors. After defining the target audience from the beginning, researching their habits and preferences helped create a social media application that gives them exactly what they are looking for. 

TikTok allows users to express themselves creatively. Sharing fun videos of themselves singing, dancing, or lip-syncing to their favorite songs are just a few of the ways young people use TikTok.

Who Have A Tiktok Application

As the fastest growing social media app, it will be interesting to see where the majority of TikTok downloads come from.

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According to the latest statistics, TikTok was very popular in South America at the end of the third quarter of 2020. In September alone, the app was downloaded 3.08 million times from the Brazilian Google Play Store (Statista, 2020).

Mexico is in second place with slightly less than 3 million downloads, followed by the US with 2.31 million downloads and Russia with 2.24 million downloads.

Pakistan ranks fifth in the list with 1.65 million TikTok downloads. But with the country’s TikTok ban coming into effect in October 2020, it may soon fall off the TikTok downloads chart. Authorities there said they were taking action due to immoral/inappropriate content on the platform.

This comes just four months after the app was banned in neighboring India, which used to be home to the majority of TikTok users. At one point, TikTok downloads in India accounted for up to 30% of global downloads.

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When considering daily time spent on TikTok, US users spend an average of 45.8 minutes per day on the app (eMarketer, 2022). It has become the most active platform for US social media users.

Whether they use TikTok to create and share their own short videos or watch the many TikTok videos uploaded to the platform, they spend more than half an hour doing so every day. 

Let’s see how other social media sites compare to TikTok. US adults spend about the same amount of time on YouTube (45.6 minutes) and nearly 10 minutes on Twitter (34.8 minutes). It was followed by Snapchat at 30.4 minutes, followed by Instagram and Facebook at 30.1 minutes. This information is important for marketers. Because there is plenty of time

Who Have A Tiktok Application

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